16. Stakeholder management and organizational purpose
Track_Mascena_Milton_16
Organizers: Keysa Manuela Cunha de Mascena, keysamascena@unifor.br | José Milton de Sousa Filho
Discuss the relevance of stakeholder management to the organizational purpose and ethical interactions, practices and processes. Explore concepts of managing for stakeholders, stakeholder engagement, organizational purpose based on stakeholder relationships, and value creation.