JOSEBA ANDONI ECHEBARRIA GANGOITI

Knowledge area

Audio-visual Communications and Advertising

Department

Audio Visual Communications and Advertising

Centre

Faculty of Social and Communication Sciences

Electronic mail

joseba.etxebarria@ehu.eus

Associate Professor with more than 25 years of experience at the University of the Basque Country / Euskal Herriko Unibertsitatea. Bachelor in Journalism, Bachelor of Advertising and Public Relations and Doctor in Audiovisual Communication and Advertising. Manager of the blog www.komunika.info on corporate communication topics and the blog www.sinumo.com on the value of communication and digital marketing.

Proactive teacher for collaboration and participation in associations and organizations that help and socially disseminate the prestige and good use of communication as a relevant activity in business and social management. He was President of the Internet @ Euskadi Association for 4 years, he was also President for 6 years of the Media Section of Eusko Ikaskuntza / Basque Studies Society. Currently and for 5 years he is a member of the Board of Directors of the Dircom association (Directors of Communication) in his delegation from the north of Spain (DIRCOM Norte). Founder and President of the Basque Association of Communication (Komunika) created to facilitate collaboration between the professional and academic sector of commercial and institutional communication in the Basque Country.

The lines of knowledge for training focus on marketing and corporate and advertising communication. The lines of research have focused on corporate communication, digital marketing and digital advertising as well as knowledge of the advertising sector of the Basque Country.